Alex Bruesewitz, the young political strategist credited with making Donald Trump “cool” among America’s youth, experienced a shocking and scary moment on Sunday night when he collapsed mid-speech at the 112th annual New York Young Republicans gala. Bruesewitz, who has been a central figure in Trump’s 2024 campaign success, toppled over the podium in front of a room packed with GOP heavyweights, including Steve Bannon, Dan Scavino, and even British politician Nigel Farage.
The 27-year-old’s fall happened after he began slurring his words and confessed, “I’m forgetting my words.” Moments later, he attempted to push through with his remarks, beginning to address the “sham impeachment” before his words were cut short as he collapsed from the stage. Attendees gasped as others rushed to his aid.
Alex Bruesewitz reportedly just had a seizure while speaking at the NY Young Republican Club Gala and fell off the stage.
He was then treated by onsite EMT.
Pray for @alexbruesewitz.
🙏🏼
— Paul A. Szypula 🇺🇸 (@Bubblebathgirl) December 16, 2024
Bruesewitz has been instrumental in reshaping the way Trump connects with younger voters. As CEO of X Strategies, he spearheaded initiatives that leveraged new media platforms to bypass traditional gatekeepers. Recognizing the growing influence of podcasters, comedians, and nontraditional influencers, Bruesewitz brought Trump into the digital age by connecting him with figures like Joe Rogan, Logan Paul, and Adin Ross.
The results speak for themselves. Trump’s campaign embraced a fresh, unfiltered style, appearing on podcasts where topics ranged from political strategy to pop culture, cryptocurrency, and even parenting. The laid-back format allowed Trump’s charisma to shine, resonating with younger audiences who had grown disillusioned with both mainstream media and establishment politics.
Bruesewitz’s savvy understanding of the digital landscape wasn’t limited to interviews. He organized Trump’s appearances at UFC events alongside Dana White, Tucker Carlson, and Kid Rock—strategically positioning Trump as a cultural icon in spaces that mainstream Republicans rarely tread. These moves revitalized Trump’s image, solidifying him as not just a political leader but a relatable, larger-than-life personality.
Bruesewitz’s influence extends beyond digital strategy. His 2022 book, Winning the Social Media War: How Conservatives Can Fight Back, Reclaim the Narrative, and Turn the Tides Against the Left, outlined how conservatives could dominate the online space. The book became a playbook for the MAGA movement, emphasizing the importance of authentic connections and grassroots engagement over traditional advertising methods.
Even Trump himself acknowledged Bruesewitz’s contributions during a recent interview on Andrew Schulz’s Flagrant podcast, calling him “a good kid” and “a big-name influencer.” The praise didn’t stop there—Trump credited Bruesewitz with helping him solidify his position as a global influencer, alongside names like Joe Rogan and Kim Kardashian.
Update on the health of my client & friend @alexbruesewitz:
He is still admitted to a hospital in New York where he has undergone a series of tests.
Please keep this young fighter in your thoughts and prayers. pic.twitter.com/42hRPAA1IT
— Joseph D. McBride, Esq. (@McBrideLawNYC) December 16, 2024
As Bruesewitz hopefully recovers, it’s clear his impact on the MAGA movement is far from over. His innovative approach to campaigning has redefined political outreach, proving that conservatives can thrive in the digital age. If anything, this moment will likely solidify his position as a rising star in Republican politics—one whose influence is only just beginning to unfold.
